Thursday, March 25, 2010

Why OurTown is better than Newspapers!

Listeners of the World,

Many people who have inquired about becoming a local editor for OurTown.com ask the same question time and time again........how would I compete with the already existing newspaper? Now this is a very smart question to ask considering most of those newspapers have been around for a while and have developed quite a following, but we have the answer. There are some very key elements about OurTown.com that put our local editors above these papers!

First key element is that OurTown.com is the peoples voice from the community, not some reporter who is doing it because that is their job. Local editors for OurTown love their community and love to tell about it. Yes they make money but it is not their main income; they do it because they love it and want to participate. This mind set produces better stories that are more interesting to the people who live in that town.

Second key element is that OurTown.com takes very little money to operate unlike the newspaper companies with overstaffed newsrooms. OurTown.com is a free site to use meaning any money spend would go to marketing efforts to getting the word around town about the new site. Once you develop your following then you will spend no money and just collect money!!

Third key element is that since OurTown.com takes little money to run you become more attractive to local businesses since you won't charge an arm and a leg to run an ad. This gives our local editors a big advantage in making some good money while running their site.

The fourth and most important key element is the site and OurTown staff itself! We have created a site that gives same if not more options and tools that regular newspaper outlets receive. This makes it possible for all local editors to have the same professional and visually attractive news site has the big newspaper companies. When you couple that with the support staff who take care of all problems quickly and are constantly updating and improving the site you can't lose!

These are just a few of the advantages our local editors receive once joining the OurTown team. If you are still not convinced I encourage email me with any questions, or sign up and check out what it means to become a local editor. Send any emails to Support@OurTown.com.

Your OurTown Superhero,

Chris

Monday, March 22, 2010

Porgress Updated!

Listeners of the World,

As promised from my last post I have a few links to share with you! These are very rough pages that still have some work to be done on them, but it does give you the new look and scheme!

http://216.196.182.228/
http://216.196.182.228/Login.aspx
http://216.196.182.228/SignUp.aspx
http://216.196.182.228/AboutUs.aspx
http://216.196.182.228/AboutOurtown.aspx
http://216.196.182.228/ResourceCenter.aspx
http://216.196.182.228/SiteAnalytics.aspx

Please take a look and let us know what you think! We welcome all feedback.


Your OurTown Superhero,


Chris

Tuesday, March 9, 2010

Progress!!

Listeners of the World,

As many should note I have been boasting about a grand redesign of OurTown.com and I am here to give a much needed progress report! In this report I will touch on the programming side of the site and the design side of the site to give an overall report.

Over the past few months we have been working with Minimaal concepts on the design portion of the new OurTown.com. We are now over halfway done with having approved the new "front page", "local area portal", "Local editor admin", and "sign up process for users". We still have our new "ad sales portal" and "sign up process for local editors" left to be completed. We will look forward to approving those mock ups by the end of the month completing the design portion of the new site!

Now that we have covered the very important new design look for OurTown.com, we must cover the equally important functionality of the new site......the programming! Our team of programmers have been working for months now programming our new site in a completely new language.....ASP.NET. They have now completed almost all of the databases, the new structure of the site and are working on the new content management system. They still have about a month and half to two months worth of work left and are hoping to start meshing up the look with functionality early April. They have been working hard to make sure the none of the local editors have to work hard while using the site!

In my next post I will be posting links to the new design and will hopefully have a much more detailed update on the programming work. Until next time...

Your OurTown Superhero,

Chris

Wednesday, March 3, 2010

Press Passes!


Listeners of the World,


Today I wanted to highlight a feature of OurTown.com that often gets over looked.......Press Passes! I seen many articles about online bloggers and journalist not being able to obtain press passes for different events, which in turn causes them to miss out on stories to share with their audience. Here at OurTown we looked into this problem early on because we thought that this was very important for our local editors to have! That's why we had developed our press passes along time ago, modeled after current newspaper passes. We have had much success, along with much resistance from event staff, with our local editors being able to gain access to certain events with these passes. We know that the industry has a long way to go before major events will accept press passes from online bloggers and journalist of hyper local sites, but we feel that we have a great first step. So please remember that when becoming a local editor our staff has truly thought of all the different tools you will need including Press Passes!


Your OurTown Superhero,


Chris

Monday, March 1, 2010

OurTown Problem!!!!


Listeners of the World,

Almost all large trafficked websites encounter problems from time to time and OurTown.com is no exception to this rule! We have discovered an error that seems to be appearing on some of our sites that have overloaded front pages. While we encourage all of our local editors to have the most information on their pages, it looks like this encouragement is the source of the problem! We have had our programming team hard at work, trying out different possible solutions, but to no avail the problem consists. We also decided right away that it would be a good idea to have an error page show when this problem happens, but this is not working either! It seems that the browser is becoming overloaded and giving up which times out the rest of the page. Now with the browser doing this there are no error messages sent back to the code so the error message never appears. Well today it looks like we have finally made some process by upgrading some of the hardware and expanding out to use multiple servers while loading one page. We are looking forward to seeing great improvements in on this problem over the coming week and will keep everyone updated!

Your OurTown Superhero,

Chris